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Property Project Intelligence
ONE AMBER
AMBER GARDENS
290 mTANJONG KATONG MRT STATION
$3.25MMedian transacted price
12Transactions in latest 12 months
1,201–1,500 sqftMost popular unit size
ONE AMBER Market Snapshot
At Peak
At 12-Month High
Peak: Aug 2026Based on latest 12 months
▲ +64.6%
From 12-Month Low
Low: May 2026Based on latest 12 months
▲ +37.4%
Vs District Median PSF
Above District 15 medianBased on latest 12 months
▲ +34.9%
Vs RCR Median PSF
Above RCR medianBased on latest 12 months
2.1%
12M Turnover Rate
12 sales / 562 units
Latest 12-month sales
12
Up to latest imported transaction
Median transacted price
$3.25M
Latest 12 months
Median PSF
$2,402
Latest 12 months
Typical recorded price range
$2.94M – $3.72M
20th to 80th percentile
Latest transacted price
$3.38M
1,270 sqft · 1 Aug 2026
Historical transaction information is presented for market research and does not constitute a valuation or investment recommendation.
Data Source: Urban Redevelopment Authority (URA)•Data up to: September 2026•Last updated: 14 Sep 2026
ONE AMBER Market Trends
Average Price & Transaction Trend
Monthly average transacted price and sales volume from the first available record since 2017.
Average PriceTransactions
Available history: Jul 2021 to Aug 2026
Data Source: Urban Redevelopment Authority (URA)•Data up to: September 2026•Last updated: 14 Sep 2026
Transaction Breakdown (Last 12 Months)
Based on completed transactions from Oct 2025 to Sep 2026.
Most popular unit size1,201–1,500 sqft
Median Sold Size1,329 sqft
Unit Size Distribution
Only size ranges with recorded transactions are shown.
Price Distribution
Recorded transactions grouped into price ranges.
Data Source: Urban Redevelopment Authority (URA)•Data up to: September 2026•Last updated: 14 Sep 2026
Recent Transactions by Unit Size
781 – 1000 sqft Average Price Trend
781 – 1000 sqft Transaction Volume
781 – 1000 sqft Monthly Summary
| Month | Sales | Price (A) | Min | Max | PSF (A) |
|---|---|---|---|---|---|
| 2026-05 | 1 | $2.43M | $2.43M | $2.43M | $2,537 |
781 – 1000 sqft Recent Transactions
| Date | Type | Level | Area | PSF | Price |
|---|---|---|---|---|---|
| 2026-05 | Condo | 21 to 25 | 958 sqft | $2,537 | $2.43M |
1201 – 1500 sqft Average Price Trend
1201 – 1500 sqft Transaction Volume
1201 – 1500 sqft Monthly Summary
| Month | Sales | Price (A) | Min | Max | PSF (A) |
|---|---|---|---|---|---|
| 2026-08 | 1 | $3.38M | $3.38M | $3.38M | $2,661 |
| 2026-06 | 1 | $3.5M | $3.5M | $3.5M | $2,409 |
| 2026-05 | 1 | $2.22M | $2.22M | $2.22M | $1,677 |
| 2026-04 | 2 | $2.99M | $2.91M | $3.07M | $2,334 |
| 2026-02 | 1 | $3.12M | $3.12M | $3.12M | $2,395 |
| 2026-01 | 1 | $3.18M | $3.18M | $3.18M | $2,382 |
| 2025-12 | 1 | $3.32M | $3.32M | $3.32M | $2,391 |
1201 – 1500 sqft Recent Transactions
| Date | Type | Level | Area | PSF | Price |
|---|---|---|---|---|---|
| 2026-08 | Condo | 16 to 20 | 1,270 sqft | $2,661 | $3.38M |
| 2026-06 | Condo | 21 to 25 | 1,453 sqft | $2,409 | $3.5M |
| 2026-05 | Condo | 01 to 05 | 1,324 sqft | $1,677 | $2.22M |
| 2026-04 | Condo | 11 to 15 | 1,259 sqft | $2,434 | $3.07M |
| 2026-04 | Condo | 01 to 05 | 1,302 sqft | $2,233 | $2.91M |
| 2026-02 | Condo | 11 to 15 | 1,302 sqft | $2,395 | $3.12M |
| 2026-01 | Condo | 06 to 10 | 1,335 sqft | $2,382 | $3.18M |
| 2025-12 | Condo | 16 to 20 | 1,389 sqft | $2,391 | $3.32M |
1501 – 2000 sqft Average Price Trend
1501 – 2000 sqft Transaction Volume
1501 – 2000 sqft Monthly Summary
| Month | Sales | Price (A) | Min | Max | PSF (A) |
|---|---|---|---|---|---|
| 2026-08 | 2 | $3.96M | $3.83M | $4.09M | $2,420 |
| 2026-02 | 1 | $3.77M | $3.77M | $3.77M | $2,399 |
1501 – 2000 sqft Recent Transactions
| Date | Type | Level | Area | PSF | Price |
|---|---|---|---|---|---|
| 2026-08 | Condo | 11 to 15 | 1,701 sqft | $2,404 | $4.09M |
| 2026-08 | Condo | 21 to 25 | 1,572 sqft | $2,436 | $3.83M |
| 2026-02 | Condo | 21 to 25 | 1,572 sqft | $2,399 | $3.77M |
Data Source: Urban Redevelopment Authority (URA)•Data up to: September 2026•Last updated: 14 Sep 2026
ONE AMBER Location & Nearby Amenities
Explore ONE AMBER and nearby amenities. Distances shown are straight-line estimates from the property.
Master Plan 2025 (approved amendments incorporated)
Please click on the zoning type for a description of the use
Railway
Planning Area Boundary
Plot Ratio Boundary
Underground Road / Structure
Maximum Permissible Plot Ratio
Maximum Permissible White Quantum
Minimum Business (B) Plot Ratio
Conservation Area
Nature Reserve
National Park
Monument
ONE AMBER Nearby Amenities
Closest amenities from ONE AMBER. Distances are straight-line estimates.
MRT / LRT
- TANJONG KATONG MRT STATION290 mAMBER ROAD
- MARINE PARADE MRT STATION860 mMARINE PARADE ROAD
- DAKOTA MRT STATION1.3 kmOLD AIRPORT ROAD
Primary Schools
- TANJONG KATONG PRIMARY SCHOOL460 mSERAYA ROAD
- HAIG GIRLS' SCHOOL1.2 kmKOON SENG ROAD
- TAO NAN SCHOOL1.5 kmMARINE CRESCENT
- CHIJ (KATONG) PRIMARY1.5 kmMARTIA ROAD
- KONG HWA SCHOOL1.5 kmGUILLEMARD ROAD
Secondary Schools
- TANJONG KATONG GIRLS' SCHOOL680 mDUNMAN LANE
- TANJONG KATONG SECONDARY SCHOOL770 mHAIG ROAD
- CHUNG CHENG HIGH SCHOOL (MAIN)810 mGOODMAN ROAD
- BROADRICK SECONDARY SCHOOL1.4 kmDAKOTA CRESCENT
Post-Secondary
- DUNMAN HIGH SCHOOL1.7 kmTANJONG RHU ROAD
- VICTORIA JUNIOR COLLEGE2.4 kmMARINE VISTA
- TEMASEK JUNIOR COLLEGE4.6 kmBEDOK SOUTH ROAD
MOE Kindergartens
- MOE KINDERGARTEN @ TANJONG KATONG460 mSERAYA ROAD
Hawker Centres
- Marine Parade Central Blk 84 (84 Marine Parade Central Market and Food Centre)910 mMarine Parade Central
- Dunman Food Centre930 mOnan Road
- Haig Road Blk 13/14 (Haig Road Market and Cooked Food Centre)1.5 kmHaig Road
Hospitals
- PARKWAY EAST HOSPITAL1.9 kmJoo Chiat Place
- RAFFLES HOSPITAL4.5 kmNORTH BRIDGE ROAD
Parks
- TANJONG KATONG RD SOUTH PG210 m
- MEYER RD PG570 m
- HAIG WALK (GEYLANG RD-DUNMAN RD)590 m
Libraries
- Marine Parade Library1.3 kmMarine Parade Road
- Geylang East Library2.2 kmGeylang East Avenue 1
Community Clubs
- Joo Chiat CC910 mJoo Chiat Road
- Marine Parade CC (Pending U/C)1.3 kmMarine Parade Road
Sport Facilities
- Katong Swimming Complex1.3 kmWilkinson Road
- Kallang Sport Centre2.2 kmStadium Boulevard
- Geylang East Swimming Complex2.4 kmAljunied Avenue 1
Featured Listings
Properties currently available through Homy, with priority given to listings in ONE AMBER.
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For Sale 1 / 16 Condo D27
Skies Miltonia, New 3-Storey Penthouses for Sale
$2,600,000
MILTONIA CLOSE99 YearsBuilt 2016
- 3 Bed
- 4 Bath
- 2,562 ft²
- $1,015 psf
For Sale 1 / 21 Condo D6
EDEN RESIDENCES CAPITOL – Luxury 3 Bedroom Developer sale
$11,980,000
STAMFORD ROAD99 YearsBuilt 2015
- 3 Bed
- 5 Bath
- 3,003 ft²
- $3,989 psf
For Sale 1 / 29 Condo D1
V on Shenton Luxury Penthouse for Sale
$18,800,000
SHENTON WAY99 Years
- 4 Bed
- 7 Bath
- 6,200 ft²
- $3,032 psf
For Sale 1 / 9 Landed D28
Belgravia Ace, Brand New Freehold Semi-D for Sale
$5,300,000
BELGRAVIA DRIVEFreeholdBuilt 2028
- 5 Bed
- 4 Bath
- 4,370 ft²
- $1,213 psf
ONE AMBER Market Position & Nearby Transactions
How ONE AMBER compares with District 15 projects and transactions recorded within 1 km over the latest 12 months.
Project Median PSF$2,40212 project sales
District 15 Median PSF$1,748Median across district projects with recorded sales
Difference vs District+37.4%Above district median
Transactions Within 1 km124Recorded in the latest 12 months
Position Within District 15
ONE AMBER is more affordable than 12% of District 15 projects with recorded sales.
Lower PSFDistrict medianHigher PSF
248of 282 District 15 projects with recorded sales
District reference range$1,376 – $2,478 psf
Comparable Condos Within 1 km
Up to 20 nearest eligible condominium and EC projects. PSF (M) means median PSF for the latest 12 months.
| Project | Distance | TOP / Age | Units | 12M Sales | PSF (M) |
|---|---|---|---|---|---|
| MOUNTBATTEN REGENCY | 101 m | 200818 yrs old | 13 | 0 | — |
| TESSA LODGE | 113 m | — | 13 | 0 | — |
| OLA RESIDENCES | 127 m | 201214 yrs old | 50 | 1 | $1,548 |
| KING'S MANSION | 136 m | 197749 yrs old | — | 5 | $2,051 |
| THE ESTA | 140 m | 200818 yrs old | 400 | 15 | $2,460 |
| AMBER PARK | 185 m | 198640 yrs old | — | 24 | $2,914 |
| EAST MEWS | 192 m | 200719 yrs old | — | 1 | $1,839 |
| VERTIS | 207 m | 200818 yrs old | 42 | 0 | — |
| NYON | 237 m | 20224 yrs old | 92 | 4 | $2,364 |
| AMBER HOUSE | 250 m | 199036 yrs old | 105 | 31 | $3,116 |
| MOUNTBATTEN SUITES | 253 m | 200917 yrs old | 32 | 0 | — |
| AMBER SKYE | 268 m | 20179 yrs old | 109 | 6 | $2,478 |
| SUITES @ AMBER | 273 m | 201115 yrs old | 28 | 3 | $2,006 |
| AMBER GLADES | 280 m | — | — | 0 | — |
| 16 @ AMBER | 290 m | 201412 yrs old | 40 | 2 | $1,918 |
| THE CAPE | 290 m | 201511 yrs old | 76 | 1 | $2,323 |
| THE SHORE RESIDENCES | 290 m | 201511 yrs old | 408 | 17 | $2,186 |
| COASTLINE RESIDENCES | 320 m | 20233 yrs old | 144 | 12 | $2,846 |
| SEAVIEW POINT | 320 m | 199432 yrs old | — | 2 | $2,074 |
| PARKWAY MANSION | 321 m | 198244 yrs old | — | 0 | — |
Nearby Transactions by Unit Size
Transactions from eligible condominium and EC projects within 1 km during the latest 12 months.
<500 sqft Nearby Average Price Trend
<500 sqft Nearby Transaction Volume
<500 sqft Monthly Summary
| Month | Sales | Price (A) | Min | Max | PSF (A) |
|---|---|---|---|---|---|
| 2026-06 | 2 | $1.08M | $780K | $1.38M | $2,418 |
| 2026-05 | 2 | $965K | $830K | $1.1M | $2,124 |
| 2026-03 | 3 | $1.3M | $1.12M | $1.45M | $2,729 |
| 2026-01 | 1 | $1.28M | $1.28M | $1.28M | $2,822 |
<500 sqft Nearby Condo Summary
| Condo | Type | Units | Sales | Price (A) | PSF (A) |
|---|---|---|---|---|---|
| AMBER PARK | Condo | — | 3 | $1.38M | $2,895 |
| 16 @ AMBER | Apt | 40 | 2 | $805K | $1,918 |
| COASTLINE RESIDENCES | Apt | 144 | 2 | $1.2M | $2,650 |
| NYON | Apt | 92 | 1 | $1.1M | $2,271 |
500–780 sqft Nearby Average Price Trend
500–780 sqft Nearby Transaction Volume
500–780 sqft Monthly Summary
| Month | Sales | Price (A) | Min | Max | PSF (A) |
|---|---|---|---|---|---|
| 2026-08 | 2 | $1.98M | $1.86M | $2.1M | $2,730 |
| 2026-07 | 2 | $2M | $1.95M | $2.06M | $2,993 |
| 2026-06 | 1 | $2.26M | $2.26M | $2.26M | $3,127 |
| 2026-05 | 1 | $2.13M | $2.13M | $2.13M | $3,041 |
| 2026-04 | 1 | $2.15M | $2.15M | $2.15M | $2,851 |
| 2026-03 | 4 | $1.82M | $1.08M | $2.09M | $2,736 |
| 2026-02 | 1 | $1.78M | $1.78M | $1.78M | $2,506 |
| 2026-01 | 2 | $2.02M | $1.97M | $2.08M | $3,022 |
| 2025-12 | 3 | $1.78M | $1.05M | $2.22M | $2,594 |
| 2025-11 | 3 | $1.75M | $1.27M | $2M | $2,893 |
| 2025-10 | 2 | $1.94M | $1.94M | $1.94M | $2,961 |
500–780 sqft Nearby Condo Summary
| Condo | Type | Units | Sales | Price (A) | PSF (A) |
|---|---|---|---|---|---|
| COASTLINE RESIDENCES | Apt | 144 | 9 | $2.03M | $2,832 |
| AMBER HOUSE | Apt | 105 | 6 | $2.02M | $3,186 |
| AMBER PARK | Condo | — | 4 | $2.08M | $2,935 |
| THE SHORE RESIDENCES | Condo | 408 | 2 | $1.06M | $1,795 |
| AMBER SKYE | Apt | 109 | 1 | $1.27M | $2,410 |
781–1,000 sqft Nearby Average Price Trend
781–1,000 sqft Nearby Transaction Volume
781–1,000 sqft Monthly Summary
| Month | Sales | Price (A) | Min | Max | PSF (A) |
|---|---|---|---|---|---|
| 2026-08 | 1 | $1.94M | $1.94M | $1.94M | $2,174 |
| 2026-07 | 5 | $2.44M | $1.92M | $3.23M | $2,601 |
| 2026-06 | 2 | $2.02M | $1.86M | $2.19M | $2,261 |
| 2026-05 | 4 | $2.26M | $1.9M | $3.16M | $2,417 |
| 2026-04 | 3 | $2.18M | $1.82M | $2.75M | $2,387 |
| 2026-03 | 2 | $2.48M | $1.9M | $3.05M | $2,561 |
| 2026-02 | 4 | $2.8M | $1.88M | $3.17M | $2,904 |
| 2026-01 | 1 | $3.11M | $3.11M | $3.11M | $3,174 |
| 2025-11 | 1 | $1.93M | $1.93M | $1.93M | $2,158 |
| 2025-10 | 3 | $2.33M | $1.93M | $3M | $2,555 |
781–1,000 sqft Nearby Condo Summary
| Condo | Type | Units | Sales | Price (A) | PSF (A) |
|---|---|---|---|---|---|
| THE SHORE RESIDENCES | Condo | 408 | 11 | $1.93M | $2,167 |
| AMBER HOUSE | Apt | 105 | 9 | $3.1M | $3,170 |
| SUITES @ AMBER | Apt | 28 | 3 | $1.95M | $2,084 |
| NYON | Apt | 92 | 2 | $2.06M | $2,375 |
| AMBER PARK | Condo | — | 1 | $2.75M | $2,903 |
1,001–1,200 sqft Nearby Average Price Trend
1,001–1,200 sqft Nearby Transaction Volume
1,001–1,200 sqft Monthly Summary
| Month | Sales | Price (A) | Min | Max | PSF (A) |
|---|---|---|---|---|---|
| 2026-07 | 2 | $3.08M | $2.75M | $3.4M | $2,695 |
| 2026-06 | 1 | $2.78M | $2.78M | $2.78M | $2,460 |
| 2026-05 | 1 | $3.33M | $3.33M | $3.33M | $3,006 |
| 2026-04 | 1 | $3.24M | $3.24M | $3.24M | $2,918 |
| 2026-03 | 1 | $1.98M | $1.98M | $1.98M | $1,839 |
| 2026-02 | 2 | $2.95M | $2.52M | $3.38M | $2,783 |
| 2025-12 | 1 | $2.78M | $2.78M | $2.78M | $2,369 |
| 2025-11 | 1 | $2.85M | $2.85M | $2.85M | $2,546 |
| 2025-10 | 5 | $3.06M | $2.4M | $3.38M | $2,785 |
1,001–1,200 sqft Nearby Condo Summary
| Condo | Type | Units | Sales | Price (A) | PSF (A) |
|---|---|---|---|---|---|
| AMBER PARK | Condo | — | 6 | $3.35M | $3,021 |
| THE ESTA | Condo | 400 | 5 | $2.66M | $2,444 |
| AMBER SKYE | Apt | 109 | 1 | $2.85M | $2,546 |
| COASTLINE RESIDENCES | Apt | 144 | 1 | $3.35M | $2,964 |
| EAST MEWS | Apt | — | 1 | $1.98M | $1,839 |
| THE CAPE | Apt | 76 | 1 | $2.75M | $2,323 |
1,201–1,500 sqft Nearby Average Price Trend
1,201–1,500 sqft Nearby Transaction Volume
1,201–1,500 sqft Monthly Summary
| Month | Sales | Price (A) | Min | Max | PSF (A) |
|---|---|---|---|---|---|
| 2026-08 | 1 | $2.96M | $2.96M | $2.96M | $2,292 |
| 2026-07 | 5 | $3.38M | $2.8M | $3.91M | $2,530 |
| 2026-06 | 4 | $3.33M | $2.7M | $3.75M | $2,574 |
| 2026-05 | 1 | $3.8M | $3.8M | $3.8M | $2,918 |
| 2026-04 | 5 | $3.54M | $3.01M | $3.85M | $2,726 |
| 2026-03 | 2 | $3.6M | $3.56M | $3.65M | $2,607 |
| 2026-02 | 4 | $3.56M | $3.2M | $3.78M | $2,693 |
| 2026-01 | 3 | $3.76M | $3.55M | $3.98M | $3,069 |
| 2025-12 | 2 | $3.68M | $3.6M | $3.76M | $3,028 |
| 2025-11 | 5 | $3.42M | $2.75M | $3.91M | $2,640 |
| 2025-10 | 5 | $3.33M | $2.55M | $3.79M | $2,677 |
1,201–1,500 sqft Nearby Condo Summary
| Condo | Type | Units | Sales | Price (A) | PSF (A) |
|---|---|---|---|---|---|
| AMBER HOUSE | Apt | 105 | 13 | $3.75M | $3,062 |
| THE ESTA | Condo | 400 | 7 | $3.44M | $2,510 |
| AMBER PARK | Condo | — | 6 | $3.76M | $2,886 |
| AMBER SKYE | Apt | 109 | 4 | $3.08M | $2,372 |
| THE SHORE RESIDENCES | Condo | 408 | 4 | $3.04M | $2,229 |
| SEAVIEW POINT | Apt | — | 2 | $2.88M | $2,074 |
| NYON | Apt | 92 | 1 | $2.88M | $2,368 |
1,501–2,000 sqft Nearby Average Price Trend
1,501–2,000 sqft Nearby Transaction Volume
1,501–2,000 sqft Monthly Summary
| Month | Sales | Price (A) | Min | Max | PSF (A) |
|---|---|---|---|---|---|
| 2026-08 | 4 | $4.54M | $3.79M | $5.45M | $2,799 |
| 2026-06 | 1 | $3.82M | $3.82M | $3.82M | $2,110 |
| 2026-05 | 2 | $4.93M | $4.45M | $5.41M | $2,967 |
| 2026-04 | 2 | $3.82M | $3.75M | $3.88M | $2,420 |
| 2026-02 | 2 | $4.87M | $4.35M | $5.4M | $2,932 |
| 2025-11 | 1 | $3.35M | $3.35M | $3.35M | $2,089 |
| 2025-10 | 1 | $3.19M | $3.19M | $3.19M | $1,989 |
1,501–2,000 sqft Nearby Condo Summary
| Condo | Type | Units | Sales | Price (A) | PSF (A) |
|---|---|---|---|---|---|
| AMBER PARK | Condo | — | 4 | $4.43M | $2,811 |
| AMBER HOUSE | Apt | 105 | 3 | $5.42M | $3,107 |
| KING'S MANSION | Condo | — | 3 | $3.45M | $2,063 |
| THE ESTA | Condo | 400 | 3 | $3.81M | $2,422 |
2,001–3,000 sqft Nearby Average Price Trend
2,001–3,000 sqft Nearby Transaction Volume
2,001–3,000 sqft Monthly Summary
| Month | Sales | Price (A) | Min | Max | PSF (A) |
|---|---|---|---|---|---|
| 2026-08 | 2 | $4.89M | $4.55M | $5.24M | $1,732 |
2,001–3,000 sqft Nearby Condo Summary
| Condo | Type | Units | Sales | Price (A) | PSF (A) |
|---|---|---|---|---|---|
| KING'S MANSION | Condo | — | 1 | $5.24M | $1,916 |
| OLA RESIDENCES | Condo | 50 | 1 | $4.55M | $1,548 |
Market Interpretation
ONE AMBER recorded 12 transactions during the latest 12 months, providing a more useful recent basis for comparison.
Its median PSF is approximately 37.4% above the District 15 project median, indicating a premium relative to the wider district market.
Within 1 km, 20 nearby condominiums were identified; 14 recorded at least one sale during the same period. These projects provide additional context where the subject development has limited recent activity.
This is a rules-based interpretation of recorded transactions and nearby project data, not a formal valuation.ONE AMBER Project Details
Developer
Brendale Pte Ltd
Property type
Condominium
District
District 15 - East Coast / Marine Parade / Tanjong Rhu
Market segment
Rest of Central Region
Tenure
Freehold
TOP
2010
Total units
562
Postal code
439957
About ONE AMBER
ONE AMBER is a condominium in Singapore District 15, completed in 2010 with freehold. It recorded 12 transactions during the latest 12-month period in the database, with a median transacted price of $3.25M and a median of $2,402 psf. The most frequently transacted size range is 1,201–1,500 sqft, representing 66.7% of transactions with recorded floor area. TANJONG KATONG MRT STATION is approximately 290 m away by straight-line distance. 1 primary school is located within a 1 km straight-line radius.
Get Property AdviceDisclaimer: The information, charts, statistics, distances and other data shown on this page are derived from publicly available sources, including Urban Redevelopment Authority (URA) transaction records, and are provided for general informational purposes only. While reasonable efforts are made to keep the information accurate and up to date, the data may contain errors, omissions, delays or inaccuracies. All figures, calculations, trends, market insights and distance measurements are estimates only and should not be relied upon for contractual, legal, financial, investment, valuation, planning or other official purposes. Distance information is approximate and should not be used for actual access, eligibility, proximity, planning or assessment purposes. Users should independently verify all information with the relevant authorities, official records or other appropriate sources before making any decision or entering into any agreement.
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It’s a belief many homeowners cling to: A good location cures all. If the MRT station is close, the mall is downstairs, and the school is around the corner, the property will sell itself. But in Singapore’s increasingly discerning resale market, that logic is dangerously incomplete. Walk into any HDB block or condo tower, and […]
Open Listing vs Exclusive: Why Most Sellers Get This Wrong
“More Agents = More Buyers”… Sounds Right, But Isn’t When selling a property, most owners fall into the same logical trap. They think: “If one agent can bring buyers, then five agents should bring more.” On the surface, this makes perfect sense. You want maximum exposure. You want your property in front of as many […]
The High Cost of “Wait and See” Pricing When Selling Your Property
There is a psychological phenomenon in real estate known as the Price-Time Paradox. It begins with a simple, seemingly harmless phrase: “Let’s just test the market.” or “Let’s just price higher for a start.” On the surface, it feels like a low-risk experiment. In reality, it is often the start of a silent financial leak. […]
Understanding Singapore HDB Resale Market: The Framework
Introduction The HDB resale market is one of the most important pillars of Singapore’s property landscape. With more than 80% of the population living in HDB flats, resale transactions are not just common — they are a key part of how Singaporeans upgrade, right-size, and reposition their housing over time. But while many people are […]
Why Your House Is Not Selling — Even With Viewings (Singapore Guide)
Your house is listed… but nothing is happening. Weeks have passed. Viewings came… but no offers. At first, there were a few viewings. Some people walked through, nodded politely, said “we’ll consider”… and then nothing. Or worse — no enquiries at all. If this sounds familiar, you’re not alone. In today’s market, many sellers in […]
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